Samsung! An emblem that singlehandedly changes the panorama of global smart phone marketplace. Ask any mobile phone professional about the marketplace with out Samsung and you’d get a clod look. Quite frankly, the South Korean producer has had a much-reaching impact no longer only on the fringe gamers however also with the big brands by using forcing them to assume and rethink their product and positioning strategies.
Samsung’s blitz Krieg of Marketing and product launches took absolutely everyone by way of surprise a few years lower back. Before many found out, Samsung had firmly located its grip on the Smart Phone market. If maximum industry reviews are to be believed and accompanied, Apple is in for a difficult fight due to Samsung whilst HTC, Sony, Nokia or even the awesome Blackberry are looking to trap-up with some of the key floor that they’ve misplaced to Samsung.
The state-of-the-art launches from Samsung, the Samsung Galaxy S4 are an exciting presenting. Though many might discover it hard to differentiate between the Galaxy S3 and S4, the S4 is simply and superior version of the S3 and has loads to provide to its ever increasing patron base. The one alternate that the majority have been anticipating and have been disappointed changed into within the frame of Galaxy S4. The plastic-like appearance of the Galaxy S3 walks in rebranded with the Galaxy S4.
The complete HD AMOLED display screen is rapid turning into a signature mark for Galaxy S4. The Galaxy S4 works to the advantage of the patron with progressed seems and display decision. The body is smaller and thinner as compared to the Galaxy S3. At 5 inches the smartphone certainly has a longer display surface compared to its competition like the HTC One and Sony Xperia Z. However; the resolution hardly gets distorted way to the pan-viewing perspective of the tool.
The 1.6 GHz processor with a 2 GB RAM is a first rate aggregate. Though, HTC One and Sony Xperia Z houses better processors, the Galaxy S4’s processor receives the activity performed for the Jelly bean Android OS. Samsung is right at packing small improvements with high impact at the users. With the Galaxy S4, the brand new Smart Stay technology claims to advert an intuitive experience to user revel in. It tracks the eyeball motion of the user and pause the videos on gaze.
The net surfing experience is taken to a whole new stage. A 2600 MaH battery powering the Galaxy S4 supports the device undoubtedly. A 13 Mpa uncommon digicam works properly to its favour however the the front digital camera is frankly a disappointment. The inner and outside reminiscence isn’t always a cause of challenge in any of the high stop smart telephones, and Galaxy S4 isn’t always an exception to the same.
Samsung has invested closely within the marketing campaigns and strongly favoured a guerrilla marketing method for most of its launches. Having set the benchmark quite excessive with the Galaxy S3, the Galaxy S4’s pre-release hype truly created plenty of anticipation across the apparently characteristic-wealthy cellphone. But, what sooner or later became out was a (comparatively) dismal display from a smartphone that turned into set to revolutionize the smart phone marketplace and pressure the fringe factors of Sony, LG and HTC out of the opposition. Instead, Galaxy S4 has supplied them an opportunity to come returned and strike Samsung tough with the aid of making a dent in its marketplace proportion.
Samsung is quick to examine from its errors. It certainly might have sensed the mood after the Galaxy S4’s launch. With the HTC One and Sony Xperia Z knocking tough on their doors, Blackberry gearing up with Z10 and Q10, Samsung’s investments in R&D will should be ramped up and complemented with smart product functions. A lengthy status complaint approximately the ‘plastic-sense’ in Samsung Galaxy collection must be addressed in its subsequent version. Especially with the competition edging them up.